Pepsico

PepsiCo Canada

PepsiCo Canada’s Total Rewards Annual Benefit Enrolment program conveys information about the company’s benefits program.

To introduce the Total Rewards program, a poster was designed to establish a visual brand. Annual re-enrolment materials – posters and postcards, Read-Me-First documents, enrolment guides and an interactive, 32-page PDF detailed guide – were designed and produced in English and French over a 2-month timeframe. In collaboration with Colourphill Design (Toronto).

MY ROLE INSIGHT GATHERING  |  PROJECT SCOPING  |  BRANDING  |  PRINT AND DIGITAL DESIGN  |  DESIGN WITHIN BRAND GUIDELINES  |  INTERACTIVE PDF DESIGN  |  USER EXPERIENCE