Canadian Forces Snowbirds
The Snowbirds selected the Saugeen Municipal Airport outside of Hanover, Ontario – the smallest airport chosen across Canada in 2017 – to perform their Canada 150 precision flying program.
Starting with the Snowbirds logo, a show logo and visual brand were developed and implemented across the region. Through print advertising, intensive social media coverage, and great weather, the event drew 20,000+ people to the area. In collaboration with tech360 (Hanover).
MY ROLE LOGO DESIGN | BRANDING | PRINT and DIGITAL DESIGN | DESIGN WITHIN BRAND GUIDELINES | INFORMATION ARCHITECTURE | CONTENT DEVELOPMENT | WRITING, EDITING and PROOFREADING | WEB DESIGN | USER EXPERIENCE | SOCIAL MEDIA | PROJECT MANAGEMENT | PRODUCTION SUPERVISION