Identity Development

Identity Development

Mullin Bookkeeping is owned by a nature-loving, country-living bookkeeper. The business’ values and position are stated in the tagline and represented by the owl, a symbol of wisdom and integrity.

SCV Productions operates camera bikes to carry movie or television crews to film unique sequences. The film reel and heavy-duty tire suggests quality of craft and the stability of the operating platform.
Redpoint Ventures represents high-end outdoor gear and clothing manufacturers selling to select chains. The mountain silhouetted by the sun/quality seal denotes aspiration, quality, and outdoor spirit.
tech360 is a technology consultancy that offers services to help clients “navigate technology” easily and efficiently. The logo is the foundation of the company’s visual brand: contemporary and professional.

Material Basics is a seller of products that are environmentally friendly and socially responsible. The clean, simple identity is easy to reproduce in small sizes to brand products sold on Amazon.

MY ROLE INSIGHT GATHERING | BRANDING | LOGO AND LOGOTYPE DESIGN | COPYWRITING